Gaining Insight with Web Analytic
It has been close to 10 months since Google Analytics was released on an invite only basis.
Now it is open and you can sign up immediately. No need to wait for invitation email.
So, don’t wait. Go over to Google Analytics, sign up for a free account and start gaining insights on your web visitors.
I have neglected this blog for a while because I not could come up with solid content to fill it. Doing analytics is inherently time consuming, my plan is to post at least 1 to 2 analysis a month. The analysis will be based on what I am doing online and my own blogs.
In this article I want to look at Adsense click through rate (CTR) and how you can use this insight to change your ad layout and improve conversion.
Take a look at this report for August todate. The channels, all belonging to the same site, had been masked (We don’t really need that for this discussion anyway).
Continue reading ‘Making sense of Adsense click through rate’
A few posts back, I learned that Google Analytics can be used to track Adsense clicks. After setting up and running for a few weeks, I ready to report on it.
This article is divided into 2 sections. The first is my notes on setting up the tracking code. The second is reading the Google Analytics report.
Continue reading ‘Setting up Google Analytics to track Adsense click’
The Adsense Help Center provided some Optimization Tips for Adsense. First of the tips is Test your success with channels.
How do you do that?
The tip mention using channels and experimenting but isn’t very clear on how to design a test whether a certain ad placement, format, or color will be effective.
Here is what I am doing on one of my sites. I hope it provide you some insight into designing your own test.
Continue reading ‘How to test the effectiveness of your Adsense ads’
Currenly each Google Analytic account is limited to 5 website profiles (Is this restriction across the board?). To track more than 5 sites, you would need to apply for multiple accounts.
You may also have multiple accounts if you are helping friends or clients to manage their analytic data.
With serveral Google Analytic accounts, do you have to sign in and out to different account?
That was what I did until I found a way to link several accounts together.
While you can create only one Google Analytics account per Google Account email login, you can link other Analytics accounts to your own. Once you have been granted Account Administrator access to any other Google Analytics account, those acount profiles will be accessible from the My Analytics Accounts drop-down list, on the right-hand side of the orange navigation bar of every page. Use this list to access any other account on which you have Administrator access.
Here’s how.
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